The Music Trilogy Blueprint
“How you can break through the noise and make a solid income with your music, even if you feel like you you don't have the time.”
Program Enrollments close on March 12th 2021
There is so much music out there! How am I going to break through the noise and be heard?
According to Spotify, there are more than 24,000 songs released EVERY DAY!
- How are you going to be noticed with that much music being released?
- Do you feel small and insignificant, and daunted by the shear amount of music you're against?
- Do you find it tough to get music finished, let alone getting it on iTunes and Spotify and getting people to listen to it?
- Are you struggling to get enough genuine followers on your Facebook, and Instagram accounts?
It seems like an impossible task. How does anyone achieve musical success these days?
Spotify only pays $0.004 per stream! How am I going to make any money in music?
If I get 100,000 Spotify streams (which would mean my tracks have some serious followers) that's still only $400, not even enough for 1 weeks rent.
- Let alone paying enough for a years rent!!!
- How is this even possible?
- Do you see indie artists, labels and bands, who aren't pop stars, making it as successful music entrepreneurs and getting paid?
Are they faking it or do they have a secret?
I thought it was impossible too......
Back in 2012, I was managing one of my artists. They were signed to an indie record label, they were doing 3-4 live paid shows a month but they were just getting by.
They could pay rent, and feed themselves, but that was it. They enjoyed making the music and playing shows, but things were not really moving fast enough for them and they were sick of not having enough money.
They knew to get more shows, which would give them more cash, they needed to put more music out, but they couldn’t as the label they were signed to was already at capacity. Plus 50% of the royalty sales of their music went to the label.
They needed to get more music out, and they needed more money so they decided to start their own record label to release their own music and other younger artists that were on the up in the industry.
But they didn’t have a distribution deal, they had never run a marketing campaign, and hadn’t sold any music themselves directly.
However, they did know me, their manager, who had signed distribution deals, had run marketing campaigns and had sold hundreds and thousands of records.
So, after being released from the existing record deal, we set about starting their own record label.
We signed a distribution deal with Believe Digital (who now own Tunecore), we set up the first three record release marketing campaigns, and then over the next year, released and sold thousands of record downloads, grew a solid fanbase and started making money from the label.
Those artists were Rob ‘Dodge’ and Rossy ‘Astronaut’ and the label they set up was Disciple Recordings.
They have now moved to LA with their own offices, and studios, have a full-blown merchandise company, management company, and regularly tour the US with sell-out label shows.
Have you seen people struggle with this already?
- Trying to get a fancy manager with loads of connections to make their career happen.
- Spend years trying to get signed to a label.
- Sign to a record deal, and still doesn't guarantee success.
- Spend hours and hours discussing the best way to move forward for your next album release and going round in circles.
- Googling, reading blogs, and spending hours on YouTube University trying to find the right way.
And they still dont have the success they deserve.
There is another way...
Contrast this experience with the following:
- Using a record label marketing plan within the first 2 weeks of the release you’ve been added to over 110 Spotify playlists.
- Using a labels PR schedule your music is reviewed and shared on 3 separate blogs, which gives you a combined audience of 250,000+ followers.
- Setting up a music labels merch page you are selling a constant stream of t-shirts and vinyls from your growing fans.
- You get your first first royalty statement from your distributor and you have made just over $5,000!
- And, you now have a template you can use over and over again for all your future music releases.
Introducing the 'Music Trilogy Blueprint'
If you want these results, then Introduce The Music Trilogy Blueprint: How to distribute, market, and sell music successfully using the record label framework.
This is a step-by-step course for all music artists, managers, or label owners that want to:
- Distribute their music to every available platform in the world
- Find their core audience and connect with them using powerful marketing techniques
- Sell and monetize their music through streaming, downloads, merchandise, publishing and sync.
"We are launching this as we find many artists struggle with motivation and completing the necessary tasks to successfully launch. Using a done-with-you approach, we work alongside you each step of the way to help build your label, execute marketing plans, and grow the label's fan-base. We have weekly online sessions to answer any questions, provide valuable feedback and above all ensure you stay motivated! Members will finish the program with a completely set up label, over 2000 real fans and their first release playlisted on Spotify."
Here’s What You’ll Get When You Sign Up
ONE: Within 24 hours of signing up we will be incontact to start your onboarding process so we can better understand and help you.
TWO: Within 2 days you will have access to all information you need to get started working at the pace you need to that matches your other work schedules.
THREE: Within the 3 days you'll get an email with links to your your first Live Q&A call and your own one-2-one coaching call.
The Music Trilogy Blueprint Covers Three Main Sections:
"How to grow and get in front of all your biggest fans for your music"
I know its hard to figure out the best platforms for distributing music. It's why our distribution blog is the most read blog on the platform!
It's essential you understand what the different types of distribution are and the most suitable one for your music. You'll figure out the best one you need. We will show you how to apply successfully for the 'big' distributors such as AWAL, Ingrooves, & Believe Digital.
- Learn the difference between self-distribution, Aggregators, and Service distributors.
- What and how to apply to the best music distributors of you are releasing electronic music.
- See what look at some real world examples that artists have used to set up their distributing.
You'll be set up with your own distribution network so you're confident your fans can listen to your music on all their favourite platforms.
"How to make sure your fans share your music with other people and grow your fan base"
Everyone knows that marketing your music is essential for promoting your music and connecting with an engaged fan base. I've spent years creating assets and promoting music and have figured out the best software to use to create teaser trailers, music videos and to manage posts across social media.
- What email services to use for fan growth automation.
- What software to use to create eye-catching artwork and teaser trailers.
- How to create your own PR machine and use other networks to reach new fans.
We have a set library of templates you can copy and paste so there is no guesswork. We will show you how to create a source of unlimited fans into real followers on the following platforms: Spotify, Soundcloud, Facebook and Instagram.
"How to turn your fan base into paying and steaming fans"
Once you have your distribution sorted out, and you have a marketing machine creating a funnel of fans, it's time to focus on turning these fans into paying fans.
- We have a set blueprint you will use to grow your steams of Spotify and get added to multiple playlists. No guesswork!
- You will build your own merchandise store for direct-to-fans sales from your super fans.
- Build up the alternative income streams for your music catalogue to maximise your revenue for your record label.
Plus, we will walk you though register your music with the correct Performance Right Organisations (PRO's) to guarantee you're getting all your royalty income from around the world.
Here’s what people are saying about The Music Trilogy Blueprint
Molly Beanland
Former Major Label Artist on VIRGIN RECORDS
Take the headache out of planning...
"The Label Machine has been an invaluable resource for me launching my own label, the videos are especially great, really informative and the step by step guides totally take the headache out of planning."
Leo Lawton
Music Student
Really helpful.....
“The label machine is designed really well, really helpful for young people like me, trying to learn more about how the industry works.."
Josh Arnold
Label Manager at NT RECORDINGS
Secure a premiere...
"Thank you! So much value! Using the 'PR Machine blueprint with the supplied electronic blog directory, I was able to secure a premiere on indieshuffle.com"
What’s in the Program?
Here is a breakdown of what you will achieve with each module and what each one is about.
1
Module 1: Foundations
• Learn how to harness the power of a growth mindset so you can get anything done.
• Find the out how to use the best systems and processes to easily plan out your goals so you'll stick to them.
• Get set up with an accountability team so you'll be have someone ensuring you stay on track.
• Save time by downloading the business plan template and creating and tailoring a plan that any music distributor or bank manager would back.
To achieve your goals, you need to be in the right mind-set, with the right tools and support group around you. Learn the secrets to getting anything done and how to channel that into your record label goals. We will give you the tools you need to build your foundations, and provide an accountably team. You'll be setup with an indestructible plan and team that will ensure you'll deliver a record label you're proud of.
2
Module 2: Branding
• Save hours of design time by learning how to tap into thousands of digital assets to create your own original artwork that stands out from the crowd.
• Find out how to get a logo made quickly (for free) that will look great on your website, artwork, and merchandise.
• Create a brand that identifies what you stand for and that music fans will fall in love with.
You need to have a great brand so fans identify with you and so your artwork and future merchandise looks so good that it sells itself. Get a record label logo, theme, and the same social media handle across all platforms. Do this by using the online tools already available with easy to follow design guides. You'll then have a brand that will look slick and professional and that your fans will love.
3
Module 3: Build Your Artist/Record Label Profile
• Build a website as an online home base so you can sell music and merchandise direct to fans as you grow.
• We will give you a file system that industry professionals use as the backbone of their music business, so you can be sure you're organised and have all your essential assets accessible in one place.
• Save money and download essential record label contacts you can quickly tailor for your own label so you can easily sign artists and both parties are professionally and legally covered.
• Learn how to set up business infrastructure so you can trade as a business and you're ready to start receiving your royalties and get money in the bank.
• Find a music distributor that will work with you, so you're confident your fans can listen to your music on all their favourite platforms.
To be a bonafide music business, you'll need to build out the business elements that will allow trade as a business. You will build your website, construct your file system, and set up your business and bank accounts. You will do this by working with website templates, downloading the pre-built business file structures, and learning about the right distributors to partner with. Once completed you'll be a legit record label, so you can sign artists, release music, and collect music royalties from around the world.
4
Module 4: First Record Release
• Download and implement release schedule templates, so you're organised and can ensure you have a stress-free music release.
• Get your music mastered by the pros, so your music will in the best quality and format for your label fans.
• Get artwork created that's eye catching and your artists and fans will love.
• Have a trouble-free experience with sending your music to the distributor, safe in the knowledge that everything will be delivered to fans as intended.
One of the main goals of your music business is to release your music successfully to all available platforms so it can be heard everywhere possible. You will need to create eye-catching artwork, ensure the music is professionally ready, and get it delivered to your distributor. You will download and follow our premade release schedules, connect with the right mastering houses, and follow our design guidelines to get your record release out. You'll be celebrating when done and you can announce the record release date to the world and your record label fans.
5
Module 5: Marketing Strategy And Creating Marketing Assets
• Save time and research by downloading and implementing done-for-you marketing schedule templates.
• Get the marketing assets that will give bucket-loads of content so you have plenty of material to share on social platforms that will excite fans about your music release.
• Get a foolproof social media strategy so you don't have to worry about what you need to post everyday on social media.
• Get a press release that blogs and publications will open and read, to give your music the best possible chance of being reviewed in the music industry.
You need a solid marketing strategy, as well as the tools to implement it if you want to have any success getting hundreds of thousands of streams on Spotify and Apple Music. You will create your own tailored marketing plan, and all the marketing content to promote your music release. You will download and follow our pre-made marketing schedules, and learn to use the tools to quickly and easily create as much marketing contents as you need. Watch your fan base and online interactions grow as your music assets are posted across all the social media platforms.
6
Module 6: Get Your Music Out There
• Learn how to find the best publications so your music will be reviewed and shared on their blogs.
• Save hours of online research by downloading the blog directories including names, email addresses and blog websites, with submission details that cover the following genres: Electronic, Folk, Country, Rock and Metal, Indie, Pop, Rap, Hip Hop and Funk.
• Create personal and professional emails using the pre-made email templates, saving hours of time so you can focus on getting your press release to blogs and publications to be published.
As part of a full promotional strategy you need to run a PR campaign to get your music to all the relevant blogs and publications. You will build your own PR machine, find the right publications and create slick and professional emails to reach out to them. You will download the blog directories that contain over 3200 contact names & email addresses for blogs and publications and copy the email formula for reaching out to them. Once done, you'll have your own PR machine you can use over and over again to promote your music to the right publications, saving hours of time and money in the process.
7
Module 7: Get Your First 2000 Fans
• Learn the secret theory behind finding and converting 2000’s of fans for pennies on the dollar. Once you know this secret you’ll use it for every release saving time and money.
• Find out how to turn a source of unlimited fans into real followers on the following platforms: Spotify, Soundcloud, Instagram, YouTube, and Apple Music.
• Learn from real world examples with step-by-step videos and a worksheet on how to replicate this for your own campaign so you can grow your own fan base.
To be a successful music business you need fans to buy and stream your music. To get fans you need to set up a system that funnels them towards your artists and music. You will create your own funnel using Facebook, Instagram and your email platform by copying tried and tested practices that other labels use. Once you know how to implement this funnel you can modify it to grow your Spotify followers, Instagram followers, email lists, pretty much grow fans on any platform!
8
Module 8: Get Played And Paid
• Have a stress free release day by using the downloadable checklists to ensure that your music is available where all your fans can buy and stream it.
• Learn how to create a merchandise pack for your super fans to purchase so you can create income from direct-to-fan sales.
• Learn about alternative income streams so you can use your music catalogue to maximise your revenue for your music career.
• Register your music with the Performance Right Organisations (PRO's) and guarantee you're getting all your royalty income from around the world.
Once you have released your music on all platforms, you need to maximise the ways you exploit your music catalogue and brand, as well as ensuring you have registered it with the correct royalty collection agencies. You will learn about the different income streams and how to register with the Performance Right Organisations (PRO's). By following the step-by-step guides and video tutorials you have a full understanding on how to move your label successfully into the future. Look forward to your first royalty statements and seeing fans posting online wearing your merchandise.
How long will it take me to have my first release and see the income?
This depends on how fast you work and how consistent you are with working on your music business. A rough time frame to complete the program is between 3-6 months if working on this part-time and on the weekends. If you can work on this full-time you can be up and running 6 weeks,
RESOURCES
When you join the 'Music Trilogy Blueprint' program, you'll also receive these 6 Resources.
Unlimited One-2-One Consulting
You will have direct unfettered access to Nick & The Label Machine team.
For up to 6 months after purchase you will have direct email access to ask any questions you have and get help. It's a lifeline to use anytime.
Need help deciding between two distribution deals? Ask
Need help writing a press release? Ask
Need help writing a marketing plan? Ask
We are here to personally help and coach you.As a Music Trilogy Blueprint student you'll have unfettered access to The Label Machine team. Unlimited consulting stats on February the 8th
Live Weekly Q&A Call + all previously recorded calls
We want to interact with you as much as possible.
In addition to the Unlimited Consulting and the 15 minute Strategy Call, you'll also have access to The Label Machine team through our weekly Live Calls.
Bring any questions you have to the call and we will answer them.
We go through behind the scenes of record labels, what revenue we are making, and how much we are spending on promotions to help you set your own strategies.
You can send in questions over email and watch the replay later of you can't make it.
These calls are every Tuesday.
Advanced Courses Access
We know that growing your fan base is one of the most important activates you can do to drive your music career success.
That's why we have created specialist advanced courses that focuses on the key areas to achieve this. A few of the courses that you will have access to which we have seen drive the best results are:
Ultimate Fan Generator
Email Marketing System
Spotify Growth Course
Hypeddit Fan Generator
We are continuing to add to these courses and you'll get access to each new one we publish as part of the program.
Spotify + Blog Databases
Getting on Spotify playlists is key to growing a steady growth of streams on your music.
We know there are playlist directories out there already, but you can save your money and hours of online research by getting instant access Spotify Playlist Directory!
Contains over 250 names and contact details for playlist curators.
Plus – you'll get access to our own blog directories with over 3200 names, email addresses and blog websites, with submission details.
The directories are organised by the following genres: Electronic, Folk, Country, Rock and Metal, Indie, Pop, Rap, Hip Hop and Funk.
'Union Of Record Labels' VIP Access
Get access to the Private 'Union of Record Labels' private Facebook group.
This was set up as a Support Network for the hundreds of artists & label owners out there to share their wisdom and advice on all the latest changes in the industry.
The group members are from all parts of the industry, from fellow record label owners, to music managers, distribution company owners and music association CEO's.
Ask anything you need about the music industry and get an expert answer, or browse previous comments for inspiration and help.
In Depth Student Case Study
Get access to our deep dive on producer and artist Siren who started from scratch and was able to achieve the following results:
•The track broke the top 40 on the Beatport DnB
•Increased her Facebook page likes by over 2000 new fans.
•Video impressions of her videos over 550,000
•Her Spotify artist profile hit over 5809 monthly listeners in 1 month
•Music review on ‘Data Transmissions’
•The Most Addictive YouTube channel premiered her track
You can access her marketing plan and copy it for your own releases to achieve the same results!
Case Study : Siren
Siren is a artist and producer who recently produced her first original single and wanted to get it released as soon as possible so she decided to release on her own label. The goal was to get it to chart in the Beatport charts, drive her Spotify plays, grow her fan base and social media following.
Distribution
Siren went decided to distribute with Distrokid using the Beatport extra option.
Once it was uploaded to Distrokid she had 4 weeks until to the release date. Ideally, she would have liked more time over a 6-week time frame, but she wanted to get this out as soon as possible so she compressed the promo timeline.
Marketing
Using the Blueprints Siren conducted a focused advertising and PR campaign to drive views of her music.
Siren increases her Facebook page likes by over 2000 new fans. The combined video impressions of her videos were just over 550,000!
Sales
Using the Spotify Sales Blueprints Siren drove real streams of her music
Her Spotify artist profile has hit 2650 monthly listeners in the first 2 weeks. After 4 weeks monthly listeners hit 5809!
Where else could you learn all the ins and outs of music that allow you to grow your following and make money from your music?
- You could go get a degree in music business which will cost an average of $15,000
- You could take a course or program just on music marketing itself for an average $4,000
- And all of that will get you to the place that you know how to do it, but you haven't actually done it yet. You still need to built it.
But what if you could not just pay to learn, but actually come out of your learning opportunity with a fanbase, with income and your own music business and ready to explode.
"The Music Trilogy Blueprint"
COMPLETE
$497
"The Music Trilogy Blueprint"
STANDARD
$297
"The Music Trilogy Blueprint"
STARTER
$197
100% Satisfaction Guarantee for 30-Days
When you join the 'Music Trilogy Blueprint' Accelerator Program you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the The Label Machine useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.
About The Founder & Author,
Nick Sadler
Nick started out as a marketing manager before co-founding Never Say Die Records, and he has worked with artists such as Skrillex, Zomboy, The Prototypes, Dodge & Fuski, The Freestylers and Flux Pavillion. Nick also heads up NSDMT; a London based management company, whose passion is for connecting artists, music and films with a global fan-base.
“I realised that most of the information you need to run a successful record label is out on the internet somewhere, but there was no one place that had everything you need organised clearly and with guidance"
Here’s what people are saying about the program instructor
Miran Arsyad
Nocturne Records
Knows his stuff
"Nick really knows his stuff. His videos are easy to understand and get straight to the point. Any questions I posted in the forum were answered quickly and were spot on! Thanks again Nick!"
Grace Lee
Manager - Mass Mgmt
Helped set me up for my artist album..
"Eloquent, clear, persuasive, interesting, always capturing the interest in me. The videos are easy to follow, everything is pretty clear. I got feedback on my business plan as well, which helped set me up for my artist album launch"
Rose Anderson
Artist at Second Life
Kick-started my fan growth..
"Nick, I wanted to thank you for the UFG course. The ultimate fan generator kick-started my fans growth and I got 1100 real fans in just 3 days!”
Are you ready to distribute, market, and sell your music successfully?
Music Trilogy Blueprint
COMPLETE
$
497
MUSIC TRILOGY BLUEPRINT
STANDARD
$
297
MUSIC TRILOGY BLUEPRINT
STARTER
$
197
Important: There are only 50 places available for the Music Trilogy Blueprint.
Program Enrollments close on March 12th 2021
100% Satisfaction Guarantee for 30-Days
When you join the 'Music Trilogy Blueprint' Accelerator Program you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the The Label Machine useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.
Don’t wait! Look at what students have to say...
Carl Cornwell
Jazz Legend and CEO of Jam Chart Records
The resources were excellent..
"What I liked was the clear layout of the blueprint from the being to end, I could really step where each step relates to rest fo the material. The resources were excellent, the worksheets, the budget template especially."
Ned Woodman
DJ & Label Manager TORRE XVI
Clear guidance...
“The Label Machine were invaluable in helping navigate the very daunting task of setting up a record label from scratch. Without their vast inside knowledge of what's required and clear guidance throughout, I know that setting up and more importantly running my own record label would have been a much much harder task."
Sherman Reid
Spark Entertainment Group
My music business skyrocketed!
"I STRONGLY recommend The Label Machine to EVERYONE interested in running a successful record label! I would also like to say thank you to all your staff. Really good. After signing up our music business skyrocketed! It is the most valuable resource we have EVER purchased."
Frequently Asked Questions
What kind of artist or manager is the music trilogy blueprint suitable for?
Is this for artists that don't want to start a record label?
Do you own my record label or my music that I sign up?
Is all of the content available straight away or is it time released (drip fed)
I'm still at square one with my career, is music trilogy blueprint right for me?
Can I get One-2-One help and support for my music career?
Does this program experienced or existing record label owners?
Will this work for everybody?
How long will it take to finish the program?
How many days do I need to work on the program?
Money is tight. How can I afford this right now?
Are you ready to distribute, market, and sell your music successfully?
Music Trilogy Blueprint
COMPLETE
$
497
MUSIC TRILOGY BLUEPRINT
STANDARD
$
297
MUSIC TRILOGY BLUEPRINT
STARTER
$
197
Important: There are only 50 places available for the Music Trilogy Blueprint.
100% Satisfaction Guarantee for 30-Days
When you join the 'Music Trilogy Blueprint' Accelerator Program you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the The Label Machine useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.
Final word...
I know what it's like when you want to take control of your music career and you're not 100% confident on what you have to do.
You want it to be a success, to represent you and your music, to be loved by your fans and respected by your contemporaries.
It's why I created this program, to give you the tools and resources to overcome the hurdles you'll face when you build and grow your music releasing machine, that will enable you to grow your fans, and make money while doing it!
I am 110% committed to ensuring you start a record label and release your first EP with over 2,000 true fans in 6 months or less, and have the confidence to repeat this over and over again so you can build a successful music career.
Plus, have fun while doing it 
Nick Sadler
Ready to join?
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