Spotify Growth Course
Get thousands of Spotify streams and grow your fanbase in 21 days with our 3-step formula
Find your audience in 3 weeks or less
The 'Spotify Growth' Course is an online Accelerator Program for artists or managers that want to rapidly build their own music releasing machine.
Using a done-with-you approach, we work alongside you each step of the way to find your audience, craft a message that connects with them, and state a call to action. We have weekly online sessions to answer any questions, provide valuable feedback and above all ensure you stay motivated! Members will finish the program with successful Spotify streaming results, and the know-how to repeat this again and again!
Get thousands of streams in less than a month!
The Three Part Spotify Growth Formula
The Spotify Growth Course follows the same classic marketing principles used in all industries. Find your audience, craft a message that connects with them, and state a call to action. This is how the three part formula works:
Custom Audience Builder
The goal is to find and build an audience of fans that will most likely connect with your music. You activate this strategy in 3 weeks leading up to your music release. We use a series of questions and live videos to help you determine your new audience profile.
Content Creation
This is crafting the message, and you do that by creating engaging video ads that connect to your audience. Using live video we will rate and provide design feedback on your ads until they are perfectly crafted.
Music Release Promoter
Create your Call To Action (CTA) to engage your new audience to take action and listen to the single on Spotify. We use live videos to help you set up your Facebook Ads manager so you'll be a music ads pro in no time.
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What they say about the course
"Easy-to-follow and concise"
"I love the fact I have a step-by-step formula... there is so much information and documents for so many different scenarios and I didn't expect all that to be included. Producers I know that've got their own labels started recently, or who are thinking of starting their own labels – I've already pointed them in the direction of The Label Machine.
Greg Rose a.k.a Frankllin
Dial8 Records
"The Spotify class... that's what pushed me over the edge."
"Started from absolute zero, with a 15, second verse chorus, piece of music demo. And within a month, we're at 200,000 plays on the video, then two months, we're touching 400,000... I wish I had this information 10 years ago.
Vincent Reynolds
Sugar Team Music
"Recommend it."
"I especially liked the instruction videos, they were quite clear... also liked the links to sites where you can download artwork, that stuff is really handy to know. I haven't found yet a platform which was so complete [as this one]."
Theo Janssen
TJAMP Records
What's in the Program?
Here is a breakdown of what you will achieve with each module and what each video is about. We keep things short and punchy, no waffling or BS!
1
Week 1: Custom Audience Builder
• Introduction
• The Three Step Formula
• Custom Audience Builder
• Custom Audience Builder Walkthrough
• Introduction to Video Ads
• Sourcing Videos
• Creating a Video
• Editing Video Ads
• Access to Ads Manager
• Set up Video Ads
• Updating Target Countries
1:35
1:16
2:05
9:51
1:07
6:33
4:25
2:53
1:15
12:32
3:53
2
Week 2: Content Creation
• Playlist Introduction
• Creating a Press Release
• Spotify Playlists
• Spotify Outreach Method
• Spotify Outreach Method Walkthrough
• Submit Hub Walkthrough
1:14
9:40
12:39
6:19
6:32
10:21
3
Week 3: Music Release Promoter
• Introduction to Release Week
• Creating Spotify Video
• Conversion Based Campaigns
• Facebook Pixel and Spotify Landing Pages
• Walkthrough setting up FB Pixel and Spotify
• Release Day Overview
• Pixel and Spotify Landing Page - Artist Examples
• Setting up Facebook Conversion Ad - Artist Examples
1:01
9:31
2:05
9:51
1:07
6:33
4:25
2:53
4
You Are Not Alone!
• You are set weekly tasks and activities to ensure you get results
• We use video Zoom calls for live feedback
• We communicate with Loom feedback videos every step of the way so you won't have to do this alone.
We've got your back!
What's in the Program?
Here is a breakdown of what you will achieve with each module and what each video is about. We keep things short and punchy, no waffling or BS!
Week 1: Custom Audience Builder
• Introduction
• The Three Step Formula
• Custom Audience Builder
• Custom Audience Builder Walkthrough
• Introduction to Video Ads
• Sourcing Videos
• Creating a Video
• Editing Video Ads
• Access to Ads Manager
• Set up Video Ads
• Updating Target Countries
Week 2: Content Creation
• Playlist Introduction
• Creating a Press Release
• Spotify Playlists
• Spotify Outreach Method
• Spotify Outreach Method Walkthrough
• Submit Hub Walkthrough
Week 3: Music Release Promoter
• Introduction to Release Week
• Creating Spotify Video
• Conversion Based Campaigns
• Facebook Pixel and Spotify Landing Pages
• Walkthrough setting up FB Pixel and Spotify
• Release Day Overview
• Pixel and Spotify Landing Page - Artist Examples
• Setting up Facebook Conversion Ad - Artist Examples
You Are Not Alone!
• You are set weekly tasks and activities to ensure you get results
• We use video Zoom calls for live feedback
• We communicate with Loom feedback videos every step of the way so you won't have to do this alone.
We've got your back!
About the Founder and Author
Nick Sadler
Nick started out as a marketing manager before co-founding Never Say Die Records, and he has worked with artists such as Skrillex, Zomboy, The Prototypes, Dodge & Fuski, The Freestylers and Flux Pavillion. Nick also heads up NSDMT; a London based management company, whose passion is for connecting artists, music and films with a global fan-base.
“I realised that most of the information you need to run a successful record label is out on the internet somewhere, but there was no one place that had everything you need organised clearly and with guidance"
Here’s what people are saying about Nick
"Nick's training and mentorship is amazing, the amount of content and diligence is incredible. Big love to you!"
David Mérismé
Glockwork Records
"Eloquent, clear, persuasive, interesting, always capturing the interest in me. The videos are easy to follow, everything is pretty clear. I got feedback on my business plan as well, which helped set me up for my artist album launch."
Grace Lee
Manager @ Mass MGMT
"Nick really knows his stuff. His videos are easy to understand and get straight to the point. Any questions I posted in the forum were answered quickly and were spot on! Thanks again Nick!"
Miran Arsyad
Nocturne Records
RESULTS BASED: Get 1000's of streams per day on Spotify
Using the Spotify Growth Formula, the artist 'Siren' drove real streams of her FIRST EVER RELEASE 'Dusk 'Till Dawn'. Her Spotify artist profile hit 2650 monthly listeners in the first 2 weeks. After 4 weeks monthly listeners hit 5809!
Ready to get started?
Join over 600+ enrolled artists and managers...
One-time Payment
100% Satisfaction Guarantee for 30-Days
When you join the 'Spotify Growth Course' you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the The Label Machine useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.
BONUSES
When you join the 'Spotify Growth' Course , you'll also receive these bonuses, that you'll have lifetime access to.
Union of Record Labels - VIP Access
Get access to the 'Union of Record Labels' private Facebook group.
The group members are from all parts of the industry, from fellow record label owners, to music managers, distribution company owners and music association CEO's.
Ask anything you need about the music industry and get an expert answer, or browse previous comments for inspiration and help.
Email Marketing System
This course will show you how to build your own email marketing system to automate growing your fan base and increase your music sales.
Have your emails run on autopilot so you can build relationships with fans automatically.
Save time writing out email content easily using our fill-in-the-blank email content templates.
Comes with Step-by-Step setups using the free Send In Blue email platform.
This course works with other major email platforms such as Mailchimp and Drip.
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Don’t wait! Look at what past students have to say about our courses
"I STRONGLY recommend The Label Machine courses to EVERYONE interested in running a successful music career! I would also like to say thank you to all your staff. Really good. After signing up our music business skyrocketed! It is the most valuable resource we have EVER purchased."
Sherman Reid
Spark Entertainment Group
"What I liked was the clear layout of the blueprint from the being to end, I could really see where each step relates to rest of the material. The resources were excellent, the worksheets, the budget template especially."
Carl Cornwell
Jazz Legend and CEO of Jam Chart Records
"The Label Machine courses have been an invaluable resource for me launching my own label, the videos are especially great, really informative and the step-by-step guides totally take the headache out of planning."
Molly Beanland
Former Major Label Artist on ISLAND RECORDS
Ready to get started?
100% Satisfaction Guarantee for 30-Days
When you join the 'Spotify Growth Course' you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.
We're confident that you'll find the The Label Machine useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.
FAQ:
Here you can find the most frequent asked questions.
We focus on working with record labels, artists and artist managers that want to release their own music. Whilst we cover most genres, we do have extra sections for electronic record labels.
Yes! It’s precisely the program for you. It’s designed in a way to help complete beginners master Spotify growth and get going quickly. If you’re brand new, you’ll get value out of this.
No. All the tools and resources we use are included with the program or are free to use.
Yes, we have people from Hip hip, Trap, house music, indie rock, a country and western label, even Jazz, all getting success.
You sure can. You can upgrade with a couple of clicks any time from your account page. Our system will automatically take into account the time left on your current subscription, so you won’t be charged double either.
We're confident that you'll find the course useful, and we won't invoke any ridiculous rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss. Just email info@thelabelmachine.com
Not only can you ask questions and get advice, support and feedback from the community, but we also run monthly live Q&A’s sessions where you can pre-submit your questions to us that we will answer live.
We also have a private mentoring section in the community, where you can get private support and feedback from just Nick and the team.
The Spotify Growth course is completely online-based.
As soon as you make your payment, you’ll be instantly enrolled in the course platform and you can start the course straight away.
While we recommend you go through the course in 3 weeks, Spotify Growth course is a self-paced course.
You can go through it as quickly or as slowly as you like. If you have a busy schedule, no worries. Take your time.
The Q&A sessions will usually take place every week around 2:30 pm Eastern time on Tuesday.
You will be able to send questions in beforehand and watch the recordings if you can’t make it to the call.
If you don’t like the course (or you don’t find it helpful), then let us know and we’ll refund you within 30 days of purchase.
Please email info@thelabelmachine.com with any other question you might have and we will get to you with an answer promptly.
Get thousands of streams in less than a month!
Contact
0044 (0) 20 3556 0203
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