The One-Stop Shop for Independent Record Labels
Everything you need to sell, market and distribute your music
Distribution - Websites - Funnels - Online Stores - Email Marketing - Membership Sites - Education
Distribution
Get your music played all over the world with The Label Machine Distribution! Our service teams up with +100 music platforms including Spotify, Apple Music and TikTok. We also provide label distribution to Beatport for electronic music labels.
Besides global distribution, our service provides you with free ISRC codes, pre-save and release day Smart Links, and delivery to new stores!
Worried about royalties? Don't - our distribution platform is built for royalty collection and royalty splits. Have instant access to your earnings with royalty payments directed to your bank account.
No annual fees, and just 5% on the back end!
Websites
Build websites without any coding experience required! Simply drag-and-drop elements to create stunning web pages.
Use our pre-built templates to quickly create your dream music website. Take advantage of the Marketing Machine's robust platform and its e-commerce integrations to build your own label's online storefront.
Funnels
Create fan funnels to drive sales with the Marketing Machine's funnel builder. Split test pages and use workflows to automate and optimise your funnels. Save time by adapting pre-built templates for content drops, song downloads and more!
Easily create one-click upsells and bump offers using our funnel builder. Create and add coupons to your products. Use automation to increase your fan value by 50%.
Fan Management
Manage all your fans in one place with email and phone number details! Create smart lists for super fans and quickly send SMS or email messages to all your fans with one click.
Email Marketing
Turn fans into super fans with our email marketing system. Fine-tune your email series with automation workflows and drip sequences. Segment and tag your audiences into Smart Lists.
Online Store
Want to sell your music directly from your Marketing Machine website? Build your online label store and start selling today!
Our platform enables you to create digital, physical and subscription products that you can sell on your online store. Create invoices and use payment integrations (PayPal, Stripe) to drive revenue to your label directly through your store sales.
Social Media Scheduling
All your socials under one post planning tool! We have made it convenient to post across multiple social media platforms without having to duplicate posts. Scheduling posts in bulk allows you to be more efficient with your time.
Analytics
All your fan analytics and reports are in one place. Our dashboard keeps an overview of which paid ad campaigns are generating the most fans, and getting the most fan conversions.
Education
Get access to The Label Machine Blueprint ™ which gives you EVERYTHING you need to start a record label, or to take your existing label to the next level.
Get unlimited access to our huge library of courses, which included all our Premium Stand alone courses and all our Marketing Blueprint courses.
Community
24/7 Access to the Pros
Ask anything you need about the music industry and get an expert answer, or browse previous comments for inspiration and help.
Monthly Challenges
Join monthly release and marketing challenges with fellow members for joint goal setting and accountability.
Supportive Community
Advice, support and feedback from the community, including private mentoring for private support & feedback from record label owners.
Support
Join Nick for weekly live sessions where we work with you directly. Each session is recorded and you can watch the replays anytime.
Ask questions like:
Integrations
Our platform integrates directly with all the most popular payment systems and social media platforms
Testimonials
"Nick has created a program that is flawless. If you are at any stage of building a record label, you will benefit from the content he has in this program. I've learned so much, grown my network, and excelled using this program. Wish I could give this 6 stars"
Sean Danielczyk
"I really wish I personally would have had something like it a few years ago when we first started, because I think it really does do a great job of guiding you through the system."
Scott Bell
"The biggest thing for me was writing a business plan. It really helped me to think about it all in a much deeper level, what I was aiming for and just focusing the mind, really... it's just a good framework that doesn't seem to be available anywhere else."
Paul Twomey a.k.a. Beat Mongrel
"If you have no idea where to start, even with just like forming a business in general, any sort of music business, this is like a great resource. And it has a lot of information that it's sort of compiled into one easy, succinct place to find."
Roy Lindsay
Dapr Music
"What I liked was the clear layout of the blueprint from the beginning to the end, I could really see where each step relates to the rest of the material. The resources were excellent, the worksheets, the budget template especially."
Carl Cornwell
"The Label Machine is designed really well, really helpful for young people like me, trying to learn more about how the industry works."
Leo Lawton
Music Student
"The blueprints' documents are great, and I am confident, I am gonna get some results."
Laydee V
"If you want to successfully release music and do it with no stress, you should join The Label Machine."
Gemma Dobson a.k.a. SIREN
"I STRONGLY recommend The Label Machine to EVERYONE interested in running a successful record label! I would also like to say thank you to all your staff. Really good. After signing up our music business skyrocketed! It is the most valuable resource we have EVER purchased."
Sherman Reid
"If I wouldn't have joined The Label Machine, I probably would not have that structure that you need to make a good start and run it consistently... you can sit there on the fence forever, always wondering how it would be like I did – or just take the leap and see what happens."
Nenad Ruvidic
Parallel Audio
"I love the fact I have a step-by-step formula... there is so much information and documents for so many different scenarios and I didn't expect all that to be included. Producers I know that've got their own labels started recently, or who are thinking of starting their own labels – I've already pointed them in the direction of The Label Machine."
Greg Rose a.k.a Frankllin
"Before The Label Machine, I wouldn't have started my label so fast. We have so much information... you make it so easy to understand every task and your help is always there."
Mario DS
Self Made Click Records
"The Label Machine were invaluable in helping navigate the very daunting task of setting up a record label from scratch. Without their vast inside knowledge of what's required and clear guidance throughout, I know that setting up and more importantly running my own record label would have been a much much harder task."
Ned Woodman
"Started from absolute zero, with a 15, second verse chorus, piece of music demo. And within a month, we're at 200,000 plays on the video, then two months, we're touching 400,000... I wish I had this information 10 years ago."
Vincent Reynolds
Sugar Team Music
"The Label Machine has been an invaluable resource for me launching my own label, the videos are especially great, really informative and the step-by-step guides totally take the headache out of planning."
Molly Beanland
"I especially liked the instruction videos, they were quite clear... also liked the links to sites where you can download artwork, that stuff is really handy to know. I haven't found yet a platform which was so complete [as this one]."
Theo Janssen
"It gave me a lot more direction so I knew what to focus on rather than just a load of little bits that I kind of knew... everything's so easily mapped out."
Dave Strickland
Sensible Records
"The blog databases were exactly what I was looking for my artist record labels and are worth the membership alone. I’ve now have a relationship with one blog that has posted about every one of my artists!"
Trev Abodo
Artist Manager
"Thank you! So much value! Using the getting on blogs course with the supplied electronic blog directory, I was able to secure a premiere on indieshuffle.com"
Josh Arnold
Label Manager NT RECORDINGS
"The Ultimate Fan Generator kick-started my fans growth and I got 1100 real fans in just 3 days!"
Rose Anderson
Artist at Second Life
Reviews from "The Label Machine Book"
Gregg Allen
Best music industry book ever
Thank you for creating this great book. I've read over 30 books on the music industry and this is by far the best one.
Jason
The Holy Grail
I’ve been absolutely blown away with this book... The depth of Nick's knowledge is staggering. He explains things in a clear and easy to understand way... He covers every aspect of setting up a business right down to mindset. This isn’t a book you’ll read once and put down but a book you’ll carry with you and reference throughout the growth of your Label. It is the holy grail.
ronnie
Great Book and Advisor
Really love the Label Machine. It's a great tool for independent Artists and Labels and also gives a great overall view on the music industry.
Whatangiesays
The Only Book You Need for The Current Music Biz
This book is straight to the point and separated in a way that actually makes sense! I've been reading all the books that people have claimed are the "bible of the music business", but those sound like legal jargon and don't include nearly as much information as this book does... This should replace everything as the "bible of the music business".
Sarah Poole
Valuable resource for any label owner!
Brilliantly informative and well written book - a valuable source of info for industry experts and up & coming labels alike. Thanks Nick!
Ricky
Super in-depth, clear and easy to take action on
Methodical, detailed and concise. So helpful!
Michael Ritter
Excellent Book!
Great summary of all aspects around starting and managing a record label. Big thanks to Nick for sharing his knowledge & insights! Absolutely recommendable.
Jamie Jackson
Great book and very informative! Super well written Nick is clearly an expert in his field.
Everything you need to know to start, build and grow you own record label. Good luck and wish you all the most success!
Amazon Customer
Fantastic, easily digestible and inspires you to take action immediately
Fantastic book this, especially the parts explaining the royalties and rights side of the industry - key info for label founders and self-releasing musicians alike. I've bought this book twice now as I gave the first copy to a friend and it was that necessary! Well done Nick.
Nick's "5 Week Record Label Builder" Course Reviews
"Great course, very rich and important information!!! I recommend."
Vasilii
"Great insight on the growth mindset. Looking forward to see what next in the lessons. Endless possibilities."
Oneil D.
"Very informative, and practical from beginning to end."
Rodney W.
"I've just started this course and it's just what I needed to get focused and get things off the ground."
Deborah F.
"Awesome! Very informative"
Julian G.
"Exactly what I was looking for. Very comprehensive for starting a digital record label. Many gems dropped in this course!"
Kenneth Jerome J.
"Of the other courses I purchased at the same time (4 in total) this was the most valuable, and probably the most educational. HIGHLY RECOMMEND THIS COURSE - regardless if you are starting a Music Label or just marketing music - regardless, you're going to need to know all of this."
Robert J. H.
"Tremendous amount of details and tasks to learn. The teacher was able to cover numerous items with ease; very impressed."
Thomas K.
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